Fixed Amount Discounts
Categories:
This guide explains how to set up and manage fixed amount discount rewards for your clients using Barberly’s loyalty program.
Fixed Amount Discounts Overview
Fixed amount discounts provide clients with a specific currency value reduction on their services when they redeem their loyalty points. These straightforward rewards offer clients a clear understanding of exactly how much they’ll save, making them easy to communicate and market.
Within Barberly’s Loyalty Program, fixed amount discounts are one of three available reward types you can offer to your clients.
How Fixed Amount Discount Bonuses Work
Clients accumulate points through completed appointments (1 point = 1 currency unit). When they reach specific point thresholds, they can redeem those points for fixed currency amount discounts on future services. The point-to-discount ratio is completely customizable - for example, 100 points might be redeemable for a $10 discount, or 50 points might earn a $25 discount, depending on how you want to structure your rewards.
Key Benefits
- Clear value proposition: Clients easily understand exactly how much they’re saving
- Straightforward redemption: Simple to explain and implement at checkout
- Flexible application: Can be applied to all services or specific ones
- Customizable exchange rate: You determine the point-to-discount value ratio
- Predictable costs: Business owners can clearly calculate the cost of each reward
How to Configure Fixed Amount Discount Bonuses
Fixed amount discount bonuses are configured as part of Barberly’s comprehensive Reward Bonuses system. For detailed configuration instructions, please refer to the Reward Bonuses documentation.
When setting up fixed amount discounts, consider these specific settings:
- Point value: Set how many points are required to redeem for your fixed discount amount
- Discount amount: Determine the currency amount of the discount (not necessarily a 1:1 ratio with points)
- Point deduction: Typically, points are deducted when fixed amount discounts are redeemed
- Service applicability: Choose whether the discount applies to all services or specific ones
Getting Started
- Ensure your Loyalty Program is activated
- Navigate to the Rewards configuration section
- Select “Fixed Amount Discounts” as your reward type
- Configure the discount amounts and required points
- Select which services the discount can be applied to
- Save and publish your rewards
For detailed configuration steps, refer to the main Reward Bonuses documentation.
Effective Use Cases
1. Direct Value Exchange
Create a simple, direct exchange of points for currency value:
- 50 points = $10 off any service
- 100 points = $25 off any service
- 200 points = $50 off any service
- 500 points = $150 off any service
This straightforward approach makes it easy for clients to understand the value of their points.
2. Premium Service Incentives
Design fixed discounts that encourage clients to try premium services:
- 75 points = $20 off premium coloring services
- 150 points = $50 off luxury treatments
- 300 points = $100 off high-end service combinations
This approach incentivizes clients to experience your premium offerings that they might otherwise hesitate to try.
3. Service Category Targeting
Target specific service categories you want to promote:
- 100 points = $30 off any color service
- 200 points = $50 off any spa treatment
- 300 points = $75 off any premium styling service
This strategy directs clients toward specific service categories you want to highlight or boost.
Implementation Tips
- Balance point requirements: Ensure the fixed discount amount fairly represents the points required
- Create attractive tiers: Offer better value at higher point thresholds to encourage more accumulation
- Target specific services: For larger discounts, consider applying them to specific premium services
- Clear promotion: Make sure the fixed discount values are clearly advertised to motivate clients
- Track redemption rates: Monitor which fixed discount tiers are most popular
- Avoid bonus conflicts: Be strategic about which bonuses you activate simultaneously to prevent confusing overlaps
Important: Carefully plan your reward strategy. Activating too many different bonuses at once can create conflicts and confusion for both clients and staff. Consider using different bonus types for different purposes or clientele segments.